Who This is For
• Owners and small teams who need consistent, on‑brand web pages and content without the scramble.
• Marketers who want a calm, repeatable workflow instead of starting from zero each time.
• Beginners to AI who prefer plain language and copy‑ready examples.
• Anyone who wants simple, SEO‑safe structure and content they can repurpose across channels.
What You'll Learn
• Strategy & Message Fundamentals: clarify audience, value, proof, and action with a message map you can reuse.
• SEO & Information Architecture Foundations: structure hubs, titles, meta, headers, alt text, and internal links that guide visitors.
• High‑Converting Pages & Offers: write value‑first heroes, outcome‑focused CTAs, and run safe A/B test notes.
• Content Briefs, Tone & Brand Voice: create briefs, tone guides, and editorial QA that keep copy consistent.
• Blogs, Guides & Thought Leadership at Scale: build topic clusters, polish intros and transitions, and distribute updates.
• Visuals, Multimedia & Repurposing: plan images and short video, write accessible descriptions, and repurpose one draft into many assets.
• Prompt Vault (Bonus): save your best prompts for pages, briefs, QA, and repurposing so you never start from scratch.
How it Works
• Short, focused lessons with copy‑ready prompts you can paste into ChatGPT (Free or Pro).
• Clear guardrails for tone, claims, privacy, accessibility, and SEO—built into each workflow.
• Beginner‑friendly examples you can adapt to any industry or offer.
• Self‑paced format—implement as you learn so progress is immediate.
        
      
        
      Who This is For
What You Get
• A step‑by‑step playbook for planning, drafting, and improving website and content with AI.
• Templates and prompts for message maps, page sections, briefs, alt text, and snippets.
• Repurposing workflows that turn one draft into posts, captions, and short video.
• A curated Bonus Prompt Vault pulling examples from across the course.
Outcomes You Can Expect
• More consistent publishing with less stress and guesswork.
• Stronger, clearer messaging anchored in customer language and proof.
• SEO‑safe structures that improve clarity and navigation.
• Hours saved each week through reusable prompt systems and realistic workflows.